Online Shopping Effectiveness and Convenience - 3130 Words

ONLINE SHOPPING: IT’S EFFECTIVENESS AND CONVINIENCE THE PROBLEM AND ITS BACKGROUND Online shopping or online retailing is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser. Alternative names are: e-web-store, e-shop, e-store, Internet shop, web-shop, web-store, online store, and virtual store. An online shop evokes the physical analogy of buying products or services at a bricks-and-mortar retailer or shopping center; the process is called business-to-consumer (B2C) online shopping. In the case where a business buys from another business, the process is called business-to-business (B2B) online shopping. The largest of these online retailing†¦show more content†¦Online stores are becoming a real threat to the traditional retail stores. Some people visit traditional stores to get an idea about some products and go back to their computers to order the product online. Online shops have become successful not without reason. Below are few reasons why online shopping increased day by day retaining the popularity and is ever growing. Convenience is an unbeatable advantage the online shops have over traditional shops. A shopper does not need to brave the traffic and pollution to reach a shop. Moreover there is no guarantee of finding the right product in just one shop. While shopping online, multiple stores can be reached by a click and even comparisons between different products are available at the finger tips. There are many online stores which stock not just local products but even national and international products. A product which is a specialty of another state can be easily ordered from the shop online. It is quite simple to search around for bargains and deals online. It is true traditional shops also offer deals and discounts. But the problem is in finding the right product in the right shop. Online coupons also impact the rates available in online shops. The online auction sites are also a good place to find products at cheap rates. Finding used products are much simple online. Many people post their products for resale in sites which specialize in such products and the transaction is through theseShow MoreRelatedStrategic Management and Planning788 Words   |  4 Pagesinternationally if the internet is not always available* 6. Can BN expand its product offerings beyond diamond and jewelry* 7. Is BN â€Å"stuck in the Middle† APA 3-5 pages at least 4 references Blue Nile, Inc. is considered the world’s largest online retailer of diamonds. Founded in Nineteen-ninety nine, the Blue Nile offers gold, platinum, pearl and silver jewelry. 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